Escala

Turn Buyer Psychology

into Higher Conversions

Grow conversions with insights rooted in customer psychology.
We uncover the hidden motivations, objections, and behavior patterns behind drop-offs and turn those insights into clear, testable strategies that drive real CVR growth.

Trusted by DTC and B2B Brands Worldwide

We Turn Customer Psychology into

Conversion Strategy

Modern collection page design showcasing a sleek, user-friendly layout for e-commerce websites

46% increase in product discovery rates within first 30 days.

Redesigning the homepage page with key UX improvements drove an 46% boost in product page visits.

ZQuiet 32% CVR increase achieved through 90-day CRO program with continuous A/B testing and homepage optimization.

ZQuiet Achieved a 32% CVR Boost in 90 Days

Through continuous A/B testing, ZQuiet achieved
a 32% increase in conversion rates within 90 days by continuously optimizing the homepage
and product pages.

29% increase in conversion rate with 1 A/B test using a fresh look and clearer value proposition, driving 87% more ‘shop now’ clicks and 45% higher discovery rates.

29% increase in Conversion Rate
with just 1 A/B test

A fresh look and clearer value proposition led
to 87% more ‘shop now’ clicks and 45% higher
product discovery rates.

Escala The best Conversion Rata Optimization Agency

Get conversion support that fits your stage

CRO Audit

90-day Optimization Plan

A deep diagnostic of your store’s UX, messaging, and decision flow using behavioral psychology to identify what’s blocking conversions and what to fix first.

A 90-day testing strategy built on user behavior, research insights, and business goals so you know exactly what to test, why it matters, and how it drives growth.

CRO Strategy Mentorship

4 A/B Tests + Figma Design

Ongoing strategic support for founders and teams who want to
build an internal CRO system, learn testing strategy, and scale with confidence without hiring an agency.

A review of one key page (e.g. homepage or product page) with 4 strategic, behavior-backed A/B test ideas so you know exactly where to start optimizing.

CRO framework

At Escala, we don’t guess what to test. We uncover what really stops your customers from buying and turn that insight into a clear, psychology-backed optimization strategy.

Find Out What’s Stopping Visitors
from Buying

Escala blends behavioral psychology, customer research, and decision science to uncover why your visitors aren’t converting, so you can fix what’s broken and unlock new revenue. Our audits go beyond heatmaps and “best practices” to reveal the hidden emotional friction, misaligned messaging, and psychological drop-offs costing you sales.

Turn Research into Revenue

Stop Losing Money on Traffic That Doesn’t Convert

Stop wasting time on random changes and “UX tweaks” that don’t work. Our audits show where conversions break down and what emotions to target, so every change is backed by real insight, not guesswork.

You’re driving quality traffic, but if your site doesn’t convert, that’s money burned. We help you turn more clicks into customers by aligning your store with how people actually make decisions.

Know What’s Blocking Conversions Before You Run Another Test

Most brands burn budget testing random ideas. Escala’s 90-Day Optimization Program gives you a strategy backed by data, emotion, and behavior, so every test has a reason, and every result has impact.

Discover the Emotions that
Sell Best

Turn Buyer Psychology Into a Repeatable Growth
Strategy

At Escala, we use behavioral psychology and NLP to decode the emotional drivers behind your customers’ decisions, so you can stop guessing what to say, and start converting with messaging that resonates . We go beyond surface-level data to reveal the fears, desires, and triggers that influence buying decisions, then help you embed them into your entire funnel.

Growth it’s about understanding better. We combine behavioral economics, user research, and structured testing to give your team a repeatable process for identifying revenue leaks, fixing friction, and scaling what works, all without wasting time or traffic.

Does this sound familiar?

ZQuiet web redesign overhaul increased conversions by optimizing design and user experience for higher engagement and sales.

There is a reason companies

recommend us

"I'm so glad I chose to work with Dominika
and the team. My conversion rate went up
thanks to UX optimizations and
copywriting insights."
Danielle D.
Friday Afternoons Co.
"The CRO audit gave us really useful
insights that we were able to put into
action right away. Since making the
changes, our sales calls have gone up by
150%! The results have been amazing."
James L.
PlusLife Australia
"They think outside the box and
successfully redesigned our website.
Their innovative approach and attention
to detail have made a significant impact
on our business."
Lucas K.
Awa Planet

Get in touch and book a free consultation call

Our consultation call identifies the key issues holding back your site’s performance and provides actionable steps to fix them at no cost to you.

Here is what you’ll get:

Personalized Insight:

We learn about your business needs and goals to ensure our recommendations align with your vision and drive measurable results.

All Questions Answered:

We'll take the time to address any questions you have throughout the process.

A Step-by-Step Overview:

Gain a clear understanding of our process and how we'll work together to achieve your goals.

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FAQ

Just book a free strategy call with us, and we’ll recommend the best approach tailored to your needs.

With our CRO services from our digital marketing agency, you can expect a comprehensive, data-driven approach to improving your website’s performance. We start by analyzing your site’s user experience, identifying key areas for improvement. Then, we implement tailored strategies, including A/B testing, UX design optimizations, and persuasive copywriting. Our goal is to increase conversions, drive more sales, and enhance user satisfaction. Throughout the process, you’ll receive actionable insights and regular updates on progress to ensure growth

Even with limited traffic, our CRO program from our digital marketing agency can still drive meaningful improvements. We focus on optimizing the user experience and conversions with the traffic you have, ensuring every visitor has the best chance of converting. Additionally, we can help enhance your paid media strategy and email marketing to attract more high-quality traffic, setting the stage for scalable growth as your audience , grows.

A/B testing helps you identify the most effective changes for your website, so you can expect improved user engagement, higher conversion rates, and better overall performance. By continuously testing and optimizing, you’ll achieve more significant, long-term growth.

Unlike other digital marketing agencies, we offer flexible options with no long-term commitments. You can work with us on a project basis or month-to-month, depending on your needs. Our goal as a digital marketing agency is to provide results, not lock you into a contract.

Tools We Use

Shopify logo representing the leading e-commerce platform for online stores and businesses.
logo-convert 1
Heatmap visualization showing user interactions and behavior patterns on a website for optimizing design and improving conversions.
Intelligems logo, an innovative platform for price optimization, experimentation, and revenue growth for e-commerce businesses.

Section-Skills

Shopify logo representing the leading e-commerce platform for online stores and businesses.
02
Heatmap visualization showing user interactions and behavior patterns on a website for optimizing design and improving conversions.
Intelligems logo, an innovative platform for price optimization, experimentation, and revenue growth for e-commerce businesses.
SEMrush logo, a leading digital marketing platform for SEO, PPC, content marketing, and competitive analysis.